Believe it or not you can now use Emoji in adwords ads. It’s really simple to do and we’ll show you how.
Here is some examples from one of our AdWords clients in Thailand:
As you can see we used a Wave and Beach Island Emoji to reference the advert being about property near the beach.
How do you add Emoji to AdWords?
Go to http://getemoji.com/
Find the emoji you like, highlight it, copy it, and then in AdWords, simply edit the headline of your advert and paste it in.
AdWords will probably tell you there is some non standard punctuation in the advert. Just click on details, and Request a Review.
Typically the review is automated and will pass approval in a few minutes.
If you end up getting disapproved, try again with a different emoji, we are finding that some are getting through while others aren’t.